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Twin Shadow @ The Electric Factory for the Absolut X Art-Cocktails-Music Tour.

August 16, 2013

AbsolutGuests12Text by Warith Muhammad. Images by Luong Huynh.

The sixth installment of the Absolut X tour hit Philly last night and if you missed it, you should chastise yourself, immediately.

Hosted at Philly’s legendary Electric Factory, the RSVP only and all free event was a Thursday night to rival all others (even if you went to the Night Market on South Street, which I know some of you did). Free admission, free drinks, free art and free music. What more could you want? Oh yeah, there was free food too.

AbsolutGirls1The masquerade-themed event attracted a wide variety of party-goers. Upon entering, everyone was greeted by, well, let’s just call them dark angels – models in 6-inch platform heels, skin tight clothes and exotic eye shadow, rocking what looked like stylish, illuminated back braces. Yea, it was that kind of party. They offered up complimentary masks, you know, if you didn’t already have you own.

The first level featured a few bars serving a variety of cocktails. Mixologist Tim Heuisler, the bar manager at the Time Restaurant, served three of his very own clever specials for the night – the Philadelphia, the Klip Collective, and the Twin Shadow.

Klip Collective, a visual production group, was on the scene providing the eye candy. They painted the walls with projections of some interactive video-recorded shadow play on a back drop of psychedelic spirals and colors.

The second floor surprise was a pop up screen-printing station operated by Philly-based Printing New Ground, dishing out on-the-spot free screen printed shirts.

AbsolutTwinShadow4After a few hours of dance music and contests by Absolut X DJ JB and MC Emmett, Twin Shadow took the stage, and it was clear what everyone came to see. Donning matching tweed trench coats, the Twin Shadow bandmates rocked the house to a swirling array of images and colors courtesy of Klip Collective.

Shadow started off hot, and kept it steaming all night, pumping the audience with songs from both albums “Forget” and “Confess.” The crowd rocked with “When We’re Dancing” and rolled with an extended version of “Castles in the Snow.” To the crowd’s surprise, the show ended in a great bursting shower of blue and silver confetti as Twin Shadow closed with the hit “Five Seconds.”  It was awesome!  You should have been there.

7 Comments
  1. August 16, 2013 11:50 am

    jump is an amazing resource in this city. that being said, when lifestyle advertising and music and music press combine like this, it’s pretty embarrassing and hard to watch.

  2. Geo permalink*
    August 16, 2013 11:56 am

    We didn’t get paid to do this, if that’s what you’re implying. Never even talked to anyone connected to the event. We went for the free booze and music.

    That said, if Absolut came along and said, “You guys are awesome. Here is some money,” well, I’d say, “Thanks. Can I have some booze, too?”

  3. August 16, 2013 12:17 pm

    i didn’t suspect that you were, i just am bothered when write-ups of events like this and, for example, house of vans, take a completely uncritical stance toward corporate underwriting of art.

  4. Geo permalink*
    August 16, 2013 12:21 pm

    We’re taking down the corporations by drinking all their booze and never actually paying for stuff.

    • August 16, 2013 12:25 pm

      i’ll admit that’s not a horrible way of looking at it. but you won’t catch me goofing off with my deepest bros in an absolut x t shirt ever. :+)

      • Geo permalink*
        August 16, 2013 12:34 pm

        If it makes your hipster heart happier, please look at the posts that follow this one. We also covered Bardo Pond at one event, and Ratkicker at another the same night.

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  1. “Absolut X Philly” rounds out surreal community arts engagement series | kbobblog

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